https://infoforu.org/enjoy-shopping-more-with-these-couponing-tips-and-tricks/
Wednesday, December 25, 2019
Enjoy Shopping More With These Couponing Tips And Tricks
Tuesday, December 24, 2019
Free Holiday Doughnut w/ Purchase for Members at Krispy Kreme!
Are you a Krispy Kreme Rewards member? Hurry to your nearest participating Krispy Kreme store to score a free holiday doughnut with any purchase on 11/30! To redeem this offer, just scan the barcode from the Krispy Kreme app or provide your phone number at the register during checkout. Keep in mind, there is a limit of one freebie per customer.
If you haven’t done so yet, sign up for Krispy Kreme Rewards so you can get “sweet and simple rewards” like this one. Plus, you’ll get a free doughnut for signing up and earn points toward other freebies.

The post Free Holiday Doughnut w/ Purchase for Members at Krispy Kreme! appeared first on The Krazy Coupon Lady.
Read more: thekrazycouponlady.com
https://infoforu.org/free-holiday-doughnut-w-purchase-for-members-at-krispy-kreme/
Monday, December 23, 2019
Enhance Your Future With Our Personal Finance Tips
https://infoforu.org/enhance-your-future-with-our-personal-finance-tips/
Best Social Media Management Workflows To Help Your Business
Facebook, YouTube, Instagram, Tumblr, Twitter, LinkedIn, Snapchat, Pinterest—with so many viral social channels out there, it often gets tricky for brands/businesses to keep track of their social media calendar.
Social media is the front and centre of your marketing efforts. That means you should be able to know what’s going out on which social channel and when. For that to be the case, you are required to keep your social media workflow on track at all times.
It shouldn’t be a surprise that creating and publishing content, monitoring engagement, and tracking social media marketing success across various social channels can be a bit challenging. And as businesses scales, this challenge only gets worse.
Let’s put it this way — to be able to manage and run your social media marketing campaigns, you’re going to need a successful social media workflow, and you’re going to need it fast.
A social media management workflow is basically a well-defined system or a series of actions that you follow to efficiently schedule posts across different social media channels in a timely manner. Now, different brands, businesses, and teams have different social media workflows depending on industry, audience and objective.
Sounds complicated? Well, fortunately, there are social media workflows and templates that you could use to simplify and speed up the process. And that’s exactly what we are going to discuss here…

Mentioned below are some of the best social media marketing workflows you can implement in your marketing to help you improve your social media process in 2019…
Contents
Social Media Strategy Workflow Social Media Calendar Workflow Social Media Management Workflow Social Media Analytics Report Workflow Social Media Image Sizes Social Media Bio Workflow Social Media Audit Workflow Plan your social media posts.Visually plan your posts. Drag and drop everywhere.
Create your first post Social Media Strategy WorkflowWhether you’re brainstorming on a new campaign or seeking ways to improve the current one, having a powerful social media strategy is a must.
Using a social media strategy template allows you to gain clarity over your social media goals, find your ideal customers and search for ways to better engage them, analyse your potential competition, evaluate your current social media presence, develop a thoughtful content strategy, and adjust the strategy as needed.
Head to our Guide To Social Media Marketing for 2019 for a break down of the steps! Once you have the right strategy that works for your business, you can formulate it into a template that can be easily adapted.
Social Media Calendar WorkflowA social media calendar is where you organize each of your social media posts by channel, date, and time, and is crucial to your social media marketing toolkit.
If you’re constantly juggling with too many social channels, using a social media calendar template will help you better plan and schedule the posts or content you’re sharing. Plus, you can create a separate calendar or each channel/project without any hassle.
Use Hopper HQ as a social content calendar and see exactly what is going out when!
Social Media Management WorkflowOnce you’ve created your strategy and organized social post calendar as needed—it’s time to get everyone in action.
You need to assign tasks to individuals/groups, give them the information they need, and keep an eye on how things are progressing in real-time. This is where Kanban boards and social media management workflows come into the picture.
They help you keep everything on track. There are work management software and apps that allow you to create custom workflows or use an existing template to organize your various social media tasks, assign them to others, collaborate on them, attach files in them, and view them moving (or progressing) through various stages.
Social Media Analytics ReportThe social media analytics report template is the key to measuring the value of your marketing efforts. This is what helps you keep a tab on how your different social media channels are performing.
The template allows you to record and save social media metrics for every network, and include details like gained/lost followers, total engagement, total shares, total views, total sign-ups, and so on.
So these were the four major templates and workflows that every social media marketer should know about. Next, we’ve some bonus templates for social media that will save you hours.
Plan & schedule social media ahead of time.Video, gallery, image & text only posts
Calendar, feed & grid preview
Instagram, Facebook & Twitter
START PLANNING YOUR POSTS NOW Social Media Image SizesHaving all social media image sizes saved somewhere handy will save marketing teams a lot of time. Content is an important part of digital marketing. But you can’t just publish a 1000-words blog post and expect it to go viral—unless you know how to keep it interesting.
Images, GIFS, memes, videos, etc are a great way to make the content look more engaging and grabbing the audience’s attention (on any platform). “Social media image size” is your quick reference resource to check what image dimensions and specs to use for every network.
Check out the correct image dimensions for Instagram!
Social Media Bios TemplateA key part of a social media marketing is to create and maintain a social identity. Your profile picture, your profile’s bio, and even your favorite literature genre and hobbies—every teeny tiny detail in your profile plays an important role in the first impression you make on your target audience.
Now, a social media bios template is what helps you ensure that you have covered up all your bases and effortlessly created a profile that reflects your brand’s voice. Here’s what it includes:
Who you are Where you work What you do Why should people connect with you How to get in touch with youCheck out this guid for some tips to writing good Instagram bios!
Social Media AuditA social media audit is the type of template that shows you a clearer picture of what is and isn’t working in your current social media strategy (and what you can do next). Such templates are considered quite useful in keeping new opportunities in check and getting the most out of your social media management resources while achieving higher audience engagement.
Within this audit you can look at all the analytics from your campaigns, assess follower number and engagement rate across all networks, and use the learnings to inform your future social media activity!
Try this out and you can make a custom template based on your business’ objectives for social media.
Explore the data behind your Instagram account.Find the best time to post on Instagram
Track your follower growth overtime
Understand your post engagement
TRY INSTAGRAM ANALYTICS NOWDo you want to take your social media marketing to the next level? Then keep these templates and workflows in your consideration. Also, if you have a social media marketing suggestion, share it with us in the comments below!
Guest Author: Vartika Kashyap
Vartika is the Marketing Manager at ProofHub and has been one of the LinkedIn Top Voices in 2018. Her articles are inspired by office situations and work-related events. She likes to write about productivity, team building, work culture, leadership, entrepreneurship among others and contributing to a better workplace is what makes her click.
The post Best Social Media Management Workflows To Help Your Business appeared first on Hopper HQ Instagram Scheduler.
Read more: hopperhq.com
https://infoforu.org/best-social-media-management-workflows-to-help-your-business/
Top 10 Trends in Digital Advertising in 2020
As we approach the “visionary” year of 2020, we took a look at what the New Year has in store for the digital advertising industry. Here are key things to watch out for as you plan ahead and finalize your marketing budgets.
1. Amazon Hits Its Stride2019 was a phenomenal year for Amazon, supported by a record-breaking Prime Day and a highly successful back-to-school season. Brands have begun to understand the power of advertising on Amazon and the unique opportunity it offers to capture people at the beginning of their purchasing journey.
The Opportunity: Brands have flocked to Amazon for its revenue-generating ad capabilities. We expect this trend to continue in 2020 as Amazon refines its offering and advertiser use becomes more sophisticated. Experiment with sending more of your paid search traffic directly to Amazon as the offerings improve, like Amazon Attribution. Amazon is simply too good of an opportunity to miss.
2. Search Remains Strong and Flexes Its Gen Z MusclePaid search remains the dominant digital ad channel and as we look into next year we see no indication of this changing. Google retains the upper hand through constant innovation and releasing a number of sophisticated tools that help marketers target their customers more effectively.
The Opportunity: As we move into 2020, a key challenge for search advertisers is how to reach the Gen Z audience. It’s no surprise that mobile, specifically smartphones, will be a core part of this strategy.
Smartphone search usage continues to increase—more local search queries are now done on smartphones. Marin research shows that university students are truly the smartphone generation; with this in mind, advertisers that adopt a mobile-first approach to search can expect to reap rewards next year.
3. Despite Social Controversy, Instagram Remains Facebook’s Secret WeaponIn spite of an ongoing public image crisis, Facebook has continually published positive results throughout 2019, demonstrating that media backlash doesn’t necessarily equate to poor business performance. This growth is likely to continue into 2020 due to the roll-out of a number of new features such as Facebook Watch and Automatic Placements.
However, the real story is still the rise of Facebook’s secret weapon, Instagram. With more than 500 million people using Instagram Stories every day, there’s plenty of opportunity for advertisers to experiment with engaging creative.
The Opportunity: Instagram Explore Feed is expected to launch in the New Year. It’s a fairly new concept for advertisers, bringing more interest-based targeting to the platform. Explore Feed represents a great chance for advertisers to be part of what’s culturally relevant and trending while reaching new audiences looking to discover something new. Exciting times ahead!
4. The Meteoric Rise in eCommerce AdvertisingOne of the biggest stories of the year is the rapid growth in eCommerce advertising. According to Statista, it’s expected there’ll be more than 300 million U.S. online shoppers by 2023. Brands should identify ways of finding and engaging with the right shoppers—for example, understanding ad formats on different channels and the role they play in the customer journey.
The Opportunity: There are so many formats emerging—from Stories to shoppable posts—and each one is designed to reach audiences at specific points in the journey. Google Shopping Ads, for example, are designed to move buyers from the consideration phase to conversion.
Understanding these nuances, as well as how these various ad formats can work together in a cross-platform approach, can help marketers avoid a siloed strategy in 2020 and will propel the business in a competitive market.
5. Will 2020 See Visual/Voice Search Take Off?Google, Facebook, and Amazon are the key players in the voice search game. According to Google, 20% of all searches are voice and 55% of households are expected to own smart speaker devices by 2022. We’ve seen a big push this year with voice technology developing at a rapid rate.
Visual search is also starting to take shape. On the one-year anniversary of Lens, Pinterest revealed that Pinterest users were carrying out more than 600 million visual searches every month with Lens, a 140% increase year-over-year. Google’s own visual search tool, Google Lens, has seen similar growth with images now returned for 19% of search queries on Google.
The Opportunity: As speech-recognition accuracy goes from 95% to 99%, we expect voice search especially to continue to see rapid growth in 2020. As Google’s SERP continues to evolve for a mobile world, 2020 will likely see more ad formats that incorporate a more robust visual offering than years past.
This visual component has already seen an impact in Shopping campaigns since Google expanded to Showcase Ads this year. And, with 62% of millennials wanting visual search over any other new technology, it seems natural that using an image to start a search will become the norm in the next 12 months. Take note!
6. Artificial Intelligence, Machine Learning, and Digital AdvertisingThe rise of ML/AI in advertising has had a profound impact on the industry over the last 12 months, opening up new doors and allowing marketers to deliver relevant and engaging ads to their customers. To optimize campaigns and truly drive performance, brands have a huge opportunity to leverage automated, AI-driven technologies that allow for more testing and ultimately smarter strategies.
The Opportunity: Data is what fuels AI/ML if you want to stay ahead of the competition it’s important for brands to realize the value of their own data—whether it’s from a CRM, product sales, or inventory. Marketers can be much more effective with their ad campaigns when they leverage both first- and third-party data. Using both categories of data allows them to be aggressive when they expect good returns, and to pull back when performance is dipping.
With the rise of responsive search ads, Google has empowered advertisers to test the capabilities of machine learning in their campaigns, reducing the need for traditional A/B testing. In order to deliver relevant and engaging ads to their customers, marketers will need to focus their time implementing machine learning and AI continue to transform advertising options.
But marketers should also be wary of this new technology and ensure that implementing it into campaigns is in the best interest of your audience. Many of these emerging technologies do not take into account your unique audience and the proprietary data you have in-house. Marketers can become frustrated with one-size-fits-all solutions, when their business would benefit from customized solutions, tailored to their specific needs. For instance, Smart Bidding offers limited visibility and control over the data being used, leading to a missed opportunity to maximize performance.
We expect AI and ML to continue to drive innovation forward in 2020, transforming search and social advertising by letting you tailor ads to individuals, with the goal of fully personalized ads just around the corner.
7. Digital Video Will Hit Fast Motion in 2020Digital video ad spend continues to climb, according to the IAB’s 2019 Video Advertising Spend Report. Marketers report digital budgets have increased 25% year over year, with a whopping 75% in the Media and Entertainment category.
The Opportunity: Consumer viewing habits explain this spike in ad spend, and it’s clear that advertisers should go where their customers are. AI developments for content will allow for more personalization in digital video, meaning brands will be able to tailor video ads. Brands have more incentive than ever to reach users with immersive, personalized content.
8. CPC/CTR Keeps EvolvingAccording to Marin research, overall search click volume has grown 14% YoY with a big jump in ad clicks for healthcare (85%). The technology industry came in second, with a 25% increase. The most notable decrease in CPCs was for healthcare, which dropped 47% YoY and now sit at $0.61 for Q3 2019. Consumers are heading to the internet for their healthcare education, and marketers in the industry see this as an opportunity to further engage with patients.
The Opportunity: The update from Google AdWords to Google Ads brings many new features, including more automated and smart options, like Smart Campaigns, with new and updated tools integrated directly into the Google Marketing platform. These updates have great potential with the new features opening up possibilities for search advertisers.
9. CMOs Tackle Ad Fraud and “Fake Views”According to a recent report, global ad fraud is predicted to cost an unprecedented $23bn this year. In May 2019, the ANA released a study reporting that advertisers are starting to break down the pervasive fraud that riddles the digital ad world. However, with losses still projected to total $5.8B due to bot fraud this year (only an 11% decline from 2017), advertisers have a long way to go before they’ll win this battle. This growth shows no sign of slowing down as we move into 2020—the amount of fraud will only increase.
The Opportunity: Unfortunately it’s not easy to win the battle against ad fraud. CMOs must keep abreast of the latest developments. Being up to date means you can be quick to react so they can choose the right strategies for tackling each issue. For instance, just as AI powered tools like contextual image recognition and text analysis are used to combat brand safety threats, using techniques like supply path optimization and relying less on open exchanges need to become a force of habit when tackling ad fraud.
10. Mobile Keeps the Digital Advertising TrophyPeople are spending less time watching broadcast TV on an actual set and reading print newspapers, and digital media consumption is picking up the slack. Mobile is the main driver of this growth. Within mobile itself, daily time spent with media on smartphones will be the only category in our forecast to see persistent growth.
The Opportunity: Google recently introduced the launch of several new ad types that will be showing up on mobile devices. Google searches on mobile devices will include gallery ads that allow advertisers to display multiple images for users to swipe through.
Users will also begin to see ads in Google’s discover feed—the feed of news stories that are built into many Android home screens, inside the Google app, and on Google’s mobile homepage—though they’ll only appear in select locations for now. Brands that maximize these mobile tools will be the ones that succeed in 2020.
Read more: feedproxy.google.com
https://infoforu.org/top-10-trends-in-digital-advertising-in-2020/
What’s Trending with Millennials on Social Media
Most the of the time, brands are looking to target a certain subset of individuals on social. When it comes to millennials, brands have to be strategic as they differ from other generations and groups of people. Below we breakdown what’s trending with millennials on social media.
Millennial Usage on Social
This generation is defined by being born between 1981-1996. They came of age during the Internet explosion and were raised with technology which means they understand constant connectivity. Millennials have an average of nine social media accounts and their social behaviors have become more purpose and entertainment driven rather than interacting with their networks. This generation is spending an average of almost four hours a day on their phones and desktops, therefore there is a great deal of opportunity to reach these millennials.
Where to Find Millennials on SocialThough there are reports that Facebook numbers are declining and millennials are jumping off the platform, according to eMarketer, it is still the most popular network among this age group. Millennials are using Facebook for gaining insight into the latest news and researching products and services. There are still many active millennials on Facebook who utilize it to maintain their social circles.
The next most popular network for millennials is Instagram. Instagram is the perfect storm of an app for millennials as it includes features that appeal to this group such as stories, native shopping and access to celebrities & influencers. The other most popular networks to millennials are Snapchat, Pinterest and Twitter, in that order.
How to Attract Millennials to Your BrandThere are various tactics your brand can take in order to draw millennials in. In terms of creating content, here’s what’s important to keep in mind:
Develop a brand identityUtilize user-generated contentKeep it briefBe originalCreate entertainment valueWhen it comes to engaging with millennials on your social channels, ideas include:
Use emojis & gifsAdd an element of personalizationCreate positivity Provide an all-in-one experienceBe AuthenticFor more about this group and how to bring them into your brand, watch our on-demand webinar about “What’s Trending with Millennials”.
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The post What’s Trending with Millennials on Social Media appeared first on Ignite Social Media Agency.
Read more: ignitesocialmedia.com
https://infoforu.org/whats-trending-with-millennials-on-social-media/
Sunday, December 22, 2019
Embody These Tactics To Make The Most Out Of Your Real Estate Sale
https://infoforu.org/embody-these-tactics-to-make-the-most-out-of-your-real-estate-sale/

